Dominik Baur Photography: Minimalist Portfolio for High-End Visuals
For Swiss commercial photographer Dominik Baur, we engineered a bespoke, reductive web portfolio. The focus was on uncompromising visual aesthetic, fluid scroll micro-interactions, structured photo galleries, and lightning-fast loading speeds.

Project Background
Dominik Baur is an acclaimed commercial photographer delivering portrait, advertising, sports, and press assignments for top Swiss corporations, agencies, and publications.
His legacy web presence did not convey the artistic depth and craft of his photographic work. The objective was a reductive digital showcase placing imagery front and center without distracting UI noise.
Design & Interaction Concept
Spotlighting Photography via Subtle Micro-Interactions
IRTECH developed a bespoke front-end architecture with modern headless CMS and subtle mouse and scroll animations. Generous white space, balanced proportions, and understated typography give the photos the atmosphere they demand.
The portfolio grid organizes assignments dynamically across all viewport sizes, enabling fast, seamless browsing across photo series.
- Custom theme architecture free from bloatware frameworks
- Meticulously timed transition curves for image hovers and page transitions
- Clear assignment detail pages optimized for creative directors and picture editors
- Streamlined biography and direct contact channels
Performance & Image Optimization
In visual arts portfolios, balancing maximum resolution with brisk loading speed is vital. With modern lazy loading, responsive `srcset` resolutions, and browser caching, the platform loads under 1.2 seconds even on cellular networks.
Outcome
Delivered in just 5.4 person-days, the platform provides a timeless, elegant showcase highlighting Dominik Baur’s work and allowing art buyers to review past work with zero friction.
30 Minutes Directly with the Lead Architect
Tell us about your website project and your business goals.
In 30 minutes, we evaluate feasibility, technology options, and a realistic budget together with our lead architect.
- Bring Along
- Your goals, sketches or current website and desired features (CMS, booking, portal, integrations).
- You Walk Away With
- A sound assessment of technical feasibility, architecture suggestions, and a realistic budget and timeline.